12/16/2023 0 Comments Nike gyakusou![]() Efficient running clothing must meet many requirements, including the ability to perform in all weather conditions. In cooperation with Nikes vast technical knowledge and Takahashi’s design philosophy, the collections always meet the needs of a runner. Gyakusou’s colourways however stepped away from those cliches, with earthy and natural tones. Going against the grain, Takahashi runs anti-clockwise around the park Gyakusou means ‘reverse running’ in Japanese.Īt the time most running gear was designed in neon shades - clashing with everyday environments. Being based in Tokyo, he mostly runs laps of Yoyogi Park where everyone runs clockwise around. Nike Gyakusou Graphic Print Crew Neck T-Shirt Size: L 85.00 Now 10 off - 76.50 Nike Gyakusou Plaid Print Crew Neck T-Shirt w/ Tags Size: S 70.00 Now 20 off - 56. The Gyakusou International Running Association is a Tokyo running cohort who trots counterclockwise. For Takahashi, running is a source of creativity, an exercise that allows him to conceptualise ideas for his next collection. Founder of UNDERCOVER Jun Takahshi has a natural love for running, this helped largely when Cooke reached out to Takahashi to form a new brand focused around real runners. With the likes of Y3 mastering the luxury sportswear space at this moment, there was still seemed a link missing out there. In 2010 the idea for running gear partnered with high end fashion came to Nikes Fraser Cooke. The collaborations between Nike and UNDERCOVER have perfected this. ![]() ![]() Over the past few years though we have seen this shift Nike linking up with high end designers to provide a fashionable edge to running apparel. The embroidered 'GIRA' logo on the front cuff represents Gyakusou International Running Association. There is a fine line separating style and practically, when we think of activewear we tend to think of functionality before aesthetic. The Nike x Gyakusou Beanie highlights designer Jun Takahashis passion for running and 70s subculture. ![]()
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